《平面设计在中国2015》
 Graphic Design in China 2015

开本:190mm×260mm×35mm
重量:1245g
时间:2015年
客户:深圳市平面设计协会

Size: 190mm × 260mm × 35mm
Weight: 1,245g
Year: 2015
Client: Shenzhen Graphic Design Association

 
 

GDC作为中国首个面向全球的大型综合性设计竞赛双年展活动,前身为平面设计在中国展(Graphic Design in China),由深圳市委宣传部主办,深圳市平面设计协会承办。自深圳市平面设计协会1992年创办以来,这一设计竞赛活动已经成为华人地区影响最大、水平最高且最具权威和公正性的设计盛典。

GDC, originally known as Graphic Design in China, is the first large-scale comprehensive design competition and biennial event in China aimed at a global audience. It is organized by Publicity Department of the CPC Shenzhen Municipal Committee and executed by Shenzhen Graphic Design Association. Since the establishment of Shenzhen Graphic Design Association in 1992, the event has been transformed into the most influential, highest-level, and most authoritative design event in the Chinese community, renowned for its impartiality.

 

“千淘万漉虽辛苦,吹尽狂沙始到金”是唐代著名诗人刘禹锡的经典诗句。GDC15(Graphic Design in China 2015)的核心思想汲取中国传统文化的营养,设计就像淘金,千淘万漉,滤尽泥沙,最后才能得到最核心、最完美的设计呈现。

The core idea of GDC15 (Graphic Design in China 2015) draws from the essence of traditional Chinese culture, especially the famous line by Tang Dynasty poet Liu Yuxi: “Though sifted through a thousand times, only after the wild sands are blown away does the gold finally appear.” Just like the process of gold panning, design involves filtering out impurities to reveal the most refined and exquisite final presentation.

 

书籍的整体设计也是基于这个概念展开的,黑色棉布材质封面,没有文字。脊背上随意组合的金色笔触和文字源于海报的一部分,统一中富有变化。内页选用轻型纸张印刷,一本看似厚重的黑书,翻阅起来轻巧而柔软。此书不仅仅是一本获奖作品集,更是中国平面设计史重要的档案资料。

The overall design of the book is also based on the same concept. The cover is made of black cotton fabric, devoid of text. The spine features randomly arranged golden brushstrokes and text, derived from a part of a poster, achieving unity with variation. Lightweight paper is chosen for the interior pages, resulting in a seemingly hefty black book that feels light and soft when flipped through. More than just a collection of award-winning works, this book serves as an essential archival document in the history of Chinese graphic design.